The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual idols!

The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community awareness indexes of 1,453 idols, using big data collected from April 29 to May 29.


20. aespa Winter

21. aespa Karina

22. Girls' Generation Taeyeon 

24. Girls' Generation Yuri

28. aespa Giselle

33. Super Junior Heechul

36. aespa Ningning 

43. Girls' Generation Sooyoung

44. Girls' Generation YoonA

49. NCT127 Jaehyun

56. NCT Dream Jaemin

63. Girls' Generation Seohyun

67. Red Velvet Joy

72. NCT Dream Jaemin

73. NCT Dream Mark

76. Red Velvet Irene

78. NCT127 Jungwoo

80. NCT Dream Jisung

83 Red Velvet Seulgi

88. NCT Dream Haechan

92. NCT127 Taeyong

96. NCT127 Doyoung

99. NCT Dream Jeno